Proven Nonprofit Direct Mailers That Will Increase Donor Engagement
Fundraising is key component that allows nonprofits to continue their philanthropic duties. Direct mail continues to be the leading forms of fundraising for nonprofit organizations as donors prefer a tangible form over submitting information or donations online. Direct mail can also demonstrate a valuable sense of importance and be very informative.
As a leading provider in nonprofit direct mail services, the Addressers has worked alongside hundreds of non-profit organizations across the US. Our experts have been able to develop a winning formula for nonprofits to attract and engage with new donors. Below are a few non-profit mailing samples and tips:
Use a direct mail non-profit letter & envelope over a postcard.
Demonstrate a sense of value and importance through a non-profit letter and envelope. Letter and envelopes have the room to tell a story to your target audience about your nonprofit. Describe the purpose behind your organization, donation usage, and a few success stories.
In addition, letter and envelopes can have pre-paid postage forms and envelopes called Business Reply Mail that make it easy for donors to send a filled out form and donations. As a nonprofit, you simplify the process of responding to your mailing piece.
Use this brilliant nonprofit fundraising mailer below:
Tell a story.
Captivate the attention of your target audience and provide reasons to donate to your non-profit organization. Show why your organization is credible and what continues to inspire your nonprofit. Letter and envelopes provide the necessary information needed to go through the origin of your nonprofit, success stories, and how one can make a contribution.
Discover our variable data printing to address recipients by name with variable headlines, images, and text.
Check out this letter from Life Without Limbs, an anti-bullying nonprofit:
Use a targeted mailing list to get access to highly-responsive donors.
Getting your message to the right audience is the first step to any successful non-profit direct mail campaign. Staying on top of the latest developments, the Addressers has proudly provided Donor Mailing Lists to make the most out of our clients’ mailing campaigns.
Tell our team the type of donors you’d like to reach including high income households, recent donors to similar nonprofits, and individuals in a nearby radius. Customize your donor mailing lists by general demographic and geographic selects.
Include a detachable form and envelope for donations.
Make it easy for your recipients to donate. At the end of your letter, design a form to subscribe for more information along with credit card forms, checks, and cash envelopes to collect donations. Simplify the steps a potential donor needs to take. Adding an additional barrier for donations increases the chances of your target audiences creating excuses to not donate.
Let our premier graphic design team help design an effective nonprofit mailing campaign !
Use a few of our effective nonprofit designs below:
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The Addressers is the leading mailing house for non-profit organizations for over 30 years. From start to finish, our team guarantees the lowest costs and fastest turnaround capabilities for our nonprofit mailing solutions.
Discover more of our non-profit fundraising samples!
Don’t have a mailing list? Target highly responsive donors near you!
Direct mail can be complicated and time consuming. Thankfully, there are direct mail companies, like the Addressers, that will walk you through your first successful non-profit mail campaign and get you ahead of your competitors! Contact our marketing experts if you have questions.
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