Grow Your Visitor Base With Our Winning Church Postcards
Promote a new event, Easter service, or Vacation Bible School (VBS) for your church with our proven church postcard designs and mailing strategies. The Addressers has proudly helped hundreds of churches reach their nearby communities with our cost-effective direct mail solutions.
Here are a few postcard samples and tips our experts have gathered to help create winning marketing campaigns:
Make sure to take advantage of the non-profit postage rate.
Attention churches, direct mail marketing needs to be part of your outreach strategy! The first thing we tell churches who are interested in direct mail is that they qualify for the nonprofit discounted postage by the USPS. This discount will maximize your marketing budget by saving more money than other forms of marketing. The statistics also speak for themselves, a study has shown that 90% of direct mail gets opened compared to email marketing which averages an open rate of 30%.
Click here to learn more about the non-profit discounted rate.
Check out our church postcards that have produced winning campaigns:
Determine the purpose of your marketing campaign.
Before you design your church postcard, figure out the purpose of your church’s marketing campaign. Are you trying to promote a new weekend service, announce VBS signups, or invite nearby households to your Easter Service? Once this is determined, your design needs to make the next steps clear for your recipients.
Need help with your design? Check out our graphic design services!
Centerpoint Church does an excellent job of inviting recipients to their weekend services and Easter service along with the grand opening of a new worship center. This church is giving their recipients three different opportunities to check out Centerpoint Church. This is effective because if households are busy one weekend, it’s not the end of the line for Centerpoint Church as families can check out the other dates!
Build curiosity with a thought-provoking headline!
Grabbing the attention of your prospects is one of the biggest challenges for church postcard marketing campaigns. There’s only so much color and bling one could put on a postcard piece. This leaves the content of the postcard as the last opportunity to send a unique message to households.
We recommend our church clients to have a headline with a special message on their postcard for their prospects. These church marketing postcards perfectly used this tip to their advantage. Great examples include “Stay Positive, if you seek what’s good you’ll see what’s good” and “How to Make a BAD decision”.
The Addressers is home to the best church direct mail marketing services. We offer end-to-end solutions from graphic design, mailing list customization, printing, tracking, and mailing.
Use variable images, texts, and personalized messages for each postcard you send with our Variable Data Printing technology.
Great alternatives to postcards are brochures, letter and envelopes, and new mover mailers!
Contact our marketing experts if you have questions about our 5-Star Church Mailing Services. Call (800) 961-4877 or click here to email us.
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